Akio Direct Email
Marketing campaign management
Akio Direct Email is the mass-marketing campaign email application. This module lets you create and send your email campaigns and monitor the results in real time.
The Akio Direct Email module is integrated into Akio UIC and has the following features:
A simple interface to create your campaigns with full autonomy and preview them in html. This facilitates the creation and marketing of your email campaigns and you can preview your message before you send it. You may configure tracking on imported links within the interface itself.
The message lets you individualise each message with merger fields by inserting the surname, first name or other information related to the contact.
A dedicated interface lets you supply the contact base with a simple csv import. Segmentation lets you refine the marketing targeting using Boolean requests.
Your marketing campaigns are routed automatically by the Direct Email module. You may analyse the opening rate for your emails. The clicks and unsubscribe movements made by recipients are also tracked by the tool.
- Akio Direct email is the link between your customer and marketing department.
- Its very simple and intuitive use is intended for functional and task profiles.
- Its powerful tracking tool provides you with a very accurate view of the campaign’s impact.
Akio Smart Router